Make 2020 the Year of the Eye Exam
The American Optometric Association (AOA) Launches Nationwide Campaign
The American Optometric Association (AOA) announced the official launch of the #2020EyeExam campaign to make eye health and vision care a national priority in 2020. The public awareness campaign underscores the importance of receiving an in-person comprehensive eye examination with an AOA doctor of optometry as part of their annual health care routine.
“AOA’s mission is to ensure people understand the importance of annual eye exams. It’s the simplest step in preserving not only vision but overall health,” Barbara L. Horn, OD, AOA president, said in a company news release. “2020 represents a historic moment and we’re excited to partner with our affiliates, member doctors of optometry and paraoptometrics all over the country to make the comprehensive eye exam a priority for the public.”
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